UX Designer • Design Systems & Accessibility
Where modern code meets clean, timeless craft.
What I do
I move fluidly between design and engineering.
Most designers panic at the thought of managing a codebase, but my web design background provided a strong foundation for systems design, accessibility, journey optimization, and interaction.
UX / UI / product design
Deep research, simplifying complex flows, strategic information architecture, and behavioral testing to eliminate ambiguity. (See: SAD Trials, NAR App)
Design systems
Layered tokenization, component libraries, native theming, clean documentation, and the governance to keep them honest. (See: LINEAR)
Development and engineering
Prototyped and coded for React, Angular, Webflow, headless WordPress, and Three.js—whatever the brief calls for. (See: ClienTell, Contour)
CRO, flow and journey mapping
Strategic sequencing, conditional branching, friction reduction, proactive transparency, and conversion optimization. (See: SAD Trials)
Brand experiences
Products, websites, and other projects with a brand-forward or mission-driven vision. (See: Kevin Popke Foundation)
Inclusive, accessible design
Keyboard navigation, ARIA labels, screen reader capability, color contrast, semantic code, and scalable typography. (See: LINEAR)
Machine Experience (MX)
Structured for a world where agents and LLMs are increasingly the primary user.
My Projects
Check out my case studies in UX, design systems, and web development, including the processes and results behind each.
- Kevin Popke Foundation Leads with the Man, Not the Mission
- LINEAR: The 15K Line Stylesheet That Became a Design System
- A Little Transparency for SAD Trials Cut Abandonment from 65% to 37%
- From Phone-Only to 8–19 Web Requests Daily
- A Brand and Website for a $100M Portfolio in 8 Weeks
- A Community-Shaped Companion App for People in Recovery
- Building a Searchable Archive for Hundreds of LinkedIn Posts
- ClienTell: From Client Profile to Creative Brief to Signed Contract
- Contour: Mapping the Shape of a Designer's Skills
About Me
Your Friendly Neighborhood Design Archaeologist
Select to learn more
Contact Me
Let's build the damn thing.
Looking for a partner or "sidekick" with capable hands to get you through a complex website or mobile app project? Or are you hiring for a UX or systems-related role? Shoot me a message.



